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The Comms Chat
Bringing you conversations about public relations and comms from PR professionals, journalists and industry influencers from all sectors and specialisms. Insider stories, tips, trends, hot topics, industry news and views from the world of PR.
The Comms Chat
The Comms Chat with Thomas Stoeckle
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Black Vanilla
Since passing his AMEC Evaluation and Measurement certificate, Black Vanilla's Chris Leaman spoke to course tutor, Thomas Stoeckle, about the history and future of measurement in PR in the latest episode of The Comms Chat. Thomas is a tutor for the Bournemouth University and the PR Academy, a Partner at Dot I/O Health and also hosts the SmallDataForum Podcast.
The pair also discusses the history of AVEs and top tips to help practitioners measure their campaigns. Listen to it below.